Wreath Makers Branch Out With Their Business
Wreath Makers Branch Out With Their Business
Julie was a thirty two year old who had moved around the country during her childhood. Her father had been a mechanic in the United States Air Force and thus they had relocated a number of times. Both she and her younger brother had been born in Guam while their father was stationed on at Andersen Air Force Base. After that they spent a couple of years at Arnold Air Force base in Tullahoma, Tennessee, and her father finished up his career at the Loring Air Force Base in Limestone, Maine. Of all the places she lived, she liked Maine the most.
Like Julie, her father also liked the state of Maine and the many different beautiful regions of the state. In the north where the base was located, half was flat potato farming country and the other western half were deep woods that were great for hunting. Farther to the south and west there was the Appalachian mountain range and all along the south was the beautiful rocky coast of the Atlantic Ocean.
In 1994 the Air Force closed down the base in Limestone as a result of budget cuts, and because the cold war was over. The base was essential for the cold war because of it was the first and longest runway for planes that would be returning from Europe. When it closed down, her father was lucky to get a job at the National Guard center in Bangor, Maine, because he and the rest of the family really wanted to stay in the state.
One hobby that Julie and her mother took up in the months before Christmas was making Christmas wreaths. They first learned how to do it at the congregational church they occasionally attended. After one service in November every year, the members of the congregation would gather and collect fir boughs to use to make the wreaths. The following Sunday they all got together to make the wreaths to put up around the inside of the church for the Christmas season. She and her mother both loved the smell of the fresh wreaths and they were very good at making them.
In the next few years they started making wreaths and setting up a stand along the road outside their house. They were very successful but there was a lot of competition in the area given the endless amount of fir forests in the area. They had recently subscribed to a satellite internet provider at their house and Julie started surfing the web and gauging the demand for Christmas wreaths outside of the area. She was able to find many people in different forums asking about Christmas wreaths. It was too late in the season to do anything, but she prepared for the next season.
Using the broadband internet, the following summer she asked her brother if he could make a website to help them sell wreaths, he agreed in return for a percentage of the sales. The following November, Julie and Her mother had made 250 wreaths, where before they had made a maximum of 100 for the entire season. By the end of November, they had completely sold out of their 250 wreaths. They tried to keep up with the demand, but everyday that Julie would check the site, she would have to turn people away because they couldn’t keep up with the demand.
The following fall she and her mom started collecting the fir boughs before Halloween and they even employed two other friends to help them. Over the summer, her brother had upgraded the website to accommodate the high volume of traffic. That year they made more than 10,000 dollars in less than one month. The broadband internet had provided them with the ability to make money that they never would have imagined.
As business kept increasing over the following years, she and her mom became bosses of a team of more than twenty workers and had earnings that had risen to six figures. Julies brainstorming and internet connection had given them a lifestyle they could never have imagined.
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